
Bengaluru / Tokyo
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Toyota Slashes Prices Across Line-Up
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Toyota Kirloskar Motor (TKM) has rolled out a major price reduction across its cars and SUVs.
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Effective from 22 September 2025, customers can save up to ₹3.49 lakh thanks to the revised GST 2.0 norms.
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Flagship SUVs See Biggest Savings
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Toyota Fortuner: Reduced by ₹3.49 lakh, the biggest cut in the portfolio.
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Fortuner Legender: Price drop of ₹3.34 lakh, making the luxury SUV more accessible.
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Toyota Hilux Pick-Up: Cheaper by ₹2.53 lakh, boosting its appeal in the lifestyle utility segment.
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Toyota Vellfire MPV: Now ₹2.78 lakh less, strengthening its premium MPV positioning.
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Family Cars Get More Affordable
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Innova Crysta: Price cut of ₹1.81 lakh.
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Innova Hycross: More budget-friendly with ₹1.16 lakh off.
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Camry Hybrid Sedan: Sees a ₹1.01 lakh reduction, enhancing hybrid adoption.
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Compact & Mid-Size Cars Join the Festive Bonanza
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Toyota Glanza Hatchback: Reduced by ₹85,300, appealing to first-time buyers.
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Urban Cruiser Taisor: Price down by ₹1.11 lakh, boosting SUV affordability.
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Toyota Rumion MPV: Lower by ₹48,700, making it a stronger family car option.
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Urban Cruiser Hyryder SUV: Discount of ₹65,400, improving competitiveness in the hybrid SUV segment.
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Boost Ahead of Festive Season
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Toyota expects the price slash to fuel demand during Navratri, Diwali, and New Year sales.
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Both premium buyers and mass-market customers stand to benefit, giving them a strong incentive to upgrade or buy bigger vehicles.
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GST 2.0 Sparks Industry-Wide Pricing Shift
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The GST Council’s tax reduction on passenger vehicles has triggered manufacturers to rework strategies.
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Toyota’s move positions it strongly in the competitive Indian car market, balancing affordability with premium offerings.
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